One of India’s leading ethnicwear brand, Neeru’s is planning to expand its business via franchise route under its brand. Avnish Kumar, Director, Neeru’s Group said that, “We target to open over 50 franchisees in next three years with an ambition to reach out to tier-IIand metro cities in India." Neeru’s Group is a leading retailer of India in ethnicwear segment. It has over 2.5 lakh sq.ft. of retail space, serving their customers in 14 cities across the country. The brand marked the international presence with its first store in Dubai.